Capital raising advisory

Capital.

Raise the money. Keep the company.

Growth equity, strategic investment, acquisition financing and recapitalisations, structured around your objectives and placed with investors who add more than a cheque. Any sector, any market.

Start a confidential raiseFind your investor fit
Typical raise size
$2–150M
Typical raise size
Investors on file
1,000+
Investors on file
Most of our deals
Minority
Most of our deals

Capital Stack

Typical raise structures

CAP-0412

Purpose

Expand into two new markets

  • Existing shareholder equity$52M
  • Venture debt$4M
  • Minority growth equity$14M
Capital raised
$18M
Founder control
74%
Investors engaged
6

Sectors covered: Digital Assets, SaaS, Fintech & Payments, Blockchain Infrastructure, Gaming & iGaming, Digital Media, E-Commerce, Emerging Markets, Cybersecurity, Digital Infrastructure

Six ways we raise

The right capital is worth more than the most capital.

Access to money is easy to find. Access to investors who understand your market and bring strategic value is not. We match the instrument to the objective, then the investor to both.

  • Expand

    Growth capital

    Minority investment to fund expansion, product, new markets or team scaling. Structured to keep founder control while bringing in real strategic value.

  • Partner

    Strategic investment

    Capital that brings more than money: distribution, regulatory relationships, technology access or a route into a target region.

  • Position

    Pre-exit capital

    Structured capital that accelerates growth and improves exit multiples ahead of a planned sale, so institutional buyers compete harder.

  • Acquire

    Acquisition financing

    Equity, debt or a blend to fund a specific acquisition. We identify and engage the right financing sources for that transaction.

  • Restructure

    Recapitalisation

    Reshape the capital stack for founder liquidity, new investors, or the next phase of growth and a future exit.

  • Connect

    Institutional introductions

    Direct introductions to family offices, institutions and strategic corporates in our network who are actively deploying capital.

Growth stages

Series B, Series C, growth equity or debt. Each costs something different.

Equity costs ownership. Debt costs interest and covenants. We lay the options side by side so you choose the trade-off, not the investor.

  • Scale

    Series B

    Preferred equity

    For a business with a proven product and repeatable sales, raising to scale go-to-market, enter new segments or build out the team.

    Investors look at

    • Net revenue retention
    • Sales efficiency
    • Gross margin trend

  • Lead

    Series C and later

    Preferred equity, often with secondaries

    For a market leader funding expansion, acquisitions or a path to profitability, often alongside some liquidity for early holders.

    Investors look at

    • Path to profitability
    • Market position
    • Exit routes

  • Expand

    Growth equity

    Minority equity

    For a profitable or near-profitable company that wants capital and a partner without a change of control.

    Investors look at

    • Profitability
    • Cash conversion
    • Management depth

  • Extend

    Structured and growth debt

    Term loans, revenue-based or convertible

    For a business with predictable revenue that wants to fund growth with less dilution, sized to what cash flow can carry.

    Investors look at

    • Recurring revenue
    • Cash runway
    • Covenant headroom

Dilution calculator

See what a round does to your ownership.

Sample inputs. Move the sliders to your own numbers.

$80M
$20M
40%
5%
Post-money valuation
$100M
Your ownership after
30.0%
New investors own
20.0%
Your stake on paper
$32.0M to $30.0M
  • You30.0%
  • Other existing holders45.0%
  • New investors20.0%
  • New option pool5.0%

A smaller slice of a bigger company can be worth more. Liquidation preferences, anti-dilution terms and convertibles change the outcome, so your lawyers and accountants confirm the final cap table.

Plan my raise

Investor fit

What is the money for?

Pick an objective. We will show you the investors who fund it and the structure that usually works best.

Grow faster

Minority equity that funds the plan without handing over the keys.

Typical structure

Minority growth equity, often with a venture debt tranche

  • Growth equity fundsBest fitMinority stakes, board seat, 4–6 year hold$5–75MMatched
  • Family officesPatient capital, flexible structures$2–50MMatched
  • Strategic corporatesDistribution, tech or market access$5–100MMatched
  • Private creditNon-dilutive, covenant-light terms$10–150MNot a typical fit
  • Mezzanine & structuredBridges the gap between debt and equity$5–60MNot a typical fit
  • Secondaries buyersBuys existing shares for founder liquidity$3–40MNot a typical fit

Typical cheque sizes. Your raise gets a named shortlist.

Get my shortlist

The raise process

Term sheets that land together, not one at a time.

Parallel investor conversations create leverage on valuation and terms. Most raises close in three to four months.

Plan my raise
  1. 01

    Capital strategy

    Weeks 1–2

    We pressure-test the plan, size the raise and decide on the right instrument: equity, debt, structured or a blend. Then we set the terms you should walk away from.

    OutputRaise strategy

  2. 02

    Narrative & materials

    Weeks 2–5

    Investment memorandum, model and data room, built around the story institutional investors actually fund.

    OutputInvestor pack

  3. 03

    Targeted investor outreach

    Weeks 4–8

    A curated list of investors matched to your sector, stage and cheque size. No spray-and-pray. Every party signs an NDA first.

    OutputEngaged investors

  4. 04

    Term sheets & negotiation

    Weeks 8–12

    We run parallel conversations so term sheets land together, then negotiate valuation, governance, preferences and protections.

    OutputSigned term sheet

  5. 05

    Diligence & close

    Weeks 10–16

    We manage confirmatory diligence and work with your counsel through to funds received.

    OutputCapital deployed

Founder questions

Before you raise a dollar.

How is dilution calculated in a funding round?

New investors own their investment divided by the post-money valuation (pre-money plus the new money). Existing shareholders keep the rest, minus any new option pool created in the round. The calculator above shows the maths for your own numbers.

Should I raise a Series B, growth equity or debt?

It depends on growth rate, profitability and how predictable revenue is. Fast-growing companies tend to raise priced equity rounds, profitable companies often suit growth equity, and recurring-revenue businesses can carry growth debt. Many raises blend them, and we model each option before approaching investors.

What size of raise do you work on?

Typically $2M to $150M, across equity, debt and structured capital. Below that we will still take a look if the business is growing fast with strong metrics.

Equity or debt, how do I choose?

It depends on what the money is for, how predictable your cash flow is and how much control you want to keep. Most of the raises we run end up blending the two. We model the options side by side before we approach a single investor.

Will I lose control of my business?

Not unless you choose to. Most of our growth raises are minority deals. We negotiate governance, board composition and investor protections so you keep running the company.

How do you charge?

Mainly a success fee on capital raised, paid on completion. We agree terms up front, with no surprises.

Do you only work with digital businesses?

No. Digital, tech and financial services are where our investor network runs deepest, but we operate in so much more. Any sector, any market. If you are raising, we would love to hear about it.

Planning a raise?Talk to us before investors.

Tell us what you need and what it is for. We will assess fit and show you how to reach the right investors.

Start a confidential conversation