Operating principles
How We Approach Every Mandate
Consistent execution at scale requires more than experience. It requires a clear set of operating principles that hold up under the pressure of a live transaction.
Confidentiality First
Every mandate is executed under strict confidentiality protocols. Buyer identities, deal terms, and transaction details are never disclosed publicly. NDAs are executed before any information is shared.
Alignment of Incentives
Our fee is a percentage of the transaction value, set by deal size and complexity and agreed in writing at the start of each mandate.
Honest Valuation
We tell clients what their business is worth, not what they want to hear. Overpriced mandates waste time and damage credibility with buyers. We establish realistic ranges grounded in market data.
Competitive Tension
The best outcomes come from multiple buyers competing for the same asset. We run structured processes designed to create genuine competition, not just present a single offer for acceptance.
Institutional Quality
Every mandate is supported by institutional-grade documentation: CIM, financial model, deal room, and process letter. The quality of preparation directly affects buyer confidence and process speed.
Speed Without Shortcuts
Time kills deals. We move quickly at every stage while maintaining the rigour required to get transactions across the line. Momentum is managed actively throughout the process.
The process
How We Run a Sell-Side Mandate
From initial engagement to settlement, a sell-side mandate with Acquiry follows a structured six-stage process. Each stage has clear deliverables and defined responsibilities.
- We conduct a confidential assessment of your business covering financials, traffic, technology, team structure, and market position. We establish a realistic valuation range, identify the most likely buyer profiles, and agree on mandate terms. Fees are agreed in writing at this stage, set by deal size and complexity.
- We build the Confidential Information Memorandum, financial model, and deal room. We prepare a teaser document for initial outreach and establish the process timeline and buyer outreach list. The quality of preparation at this stage sets the tone for the entire process.
- We approach qualified buyers from our network with the teaser document. Interested parties execute NDAs before receiving the CIM. We manage all buyer communications, Q&A sessions, and management call scheduling. Unqualified interest is filtered out early to protect your time.
- Qualified buyers submit indicative offers. We analyse and compare offers across price, structure, conditions, and buyer credibility. We set the offers side by side so you can decide which to progress, relay feedback between the parties, and help you shortlist buyers for the next stage. We maintain competitive tension throughout.
- The preferred buyer enters exclusivity and conducts detailed due diligence. We manage the deal room, coordinate information requests, and maintain momentum. We keep the terms workstream moving in parallel with due diligence, while your lawyers settle price adjustments, warranties and conditions precedent.
- We coordinate with legal counsel on transaction documentation, manage the signing process, and support the transition period. We remain involved through to settlement and, where applicable, provide earnout monitoring and integration advisory to protect value through the handover period.
Sell-side · Stage 1 of 6
Initial Assessment & Mandate Agreement
We conduct a confidential assessment of your business covering financials, traffic, technology, team structure, and market position. We establish a realistic valuation range, identify the most likely buyer profiles, and agree on mandate terms. Fees are agreed in writing at this stage, set by deal size and complexity.
Fees
How Acquiry Charges
Fees are a percentage of the transaction, set by deal size and complexity, and agreed in writing before any work starts.
Sell-Side Services
Our fee is a percentage of the transaction value, set by deal size and complexity and agreed in writing at the start of each mandate.
A percentage of the transaction, agreed upfront.
Buy-Side Services
A percentage of the acquisition value, set by deal size and complexity and agreed in writing at the start of the search.
A percentage of the acquisition, agreed upfront.