Blind Teaser Generator.

Build the one-page anonymous teaser buyers see first. Pick a sector, enter your numbers and the generator writes the overview, highlights, banded financials and key facts in the format used on live mandates. It also checks your wording for anything that could identify the company, then exports a PDF or a ready-to-send buyer email.

  • Free M&A teaser template
  • Anonymity check
  • PDF, text and email
  • No sign-up, nothing stored

Your business

Start from an example

165/280

Describe the edge without names, places or exact counts.

More detailsOptional
Financials

0 hides this line.

Key facts
Highlights
67/140
0/140
0/140
Deal
58/120

The deal team or your adviser, never a named person at the company.

0/24
Anonymous

Strictly private & confidential

Project Beacon

  • B2B SaaS
  • Western Europe
  • Full sale
Revenue (LTM)
$10M–20M
Growth (YoY)
30–40%
EBITDA (LTM)
$2M–3M
EBITDA margin
20–25%

The opportunity

Project Beacon is a B2B SaaS business headquartered in Western Europe, generating $10M–20M of annual revenue and growing 30–40% a year at a 20–25% EBITDA margin. 90–100% of revenue is recurring. The shareholders are seeking a sale of the company.

Investment highlights

  • High-growth profile, with revenue growing 30–40% year on year.
  • Profitable, with $2M–3M of EBITDA.
  • High-quality revenue: 90–100% recurring, giving buyers strong visibility.
  • Rule of 40 score of 58, above the benchmark for efficient growth.
  • Diversified customer base, with no single customer above 10% of revenue.
  • Product-led acquisition engine with a low cost to acquire customers.

Key differentiator

Workflow platform embedded in the daily operations of more than 1,000 mid-market customers, with net revenue retention above 115% and a self-serve onboarding motion.

Process

Process launching now. Management team committed to leading the next phase of growth.

A confidential information memorandum is available to qualified parties on signing a non-disclosure agreement.

Enquiries to the deal team. Further information under NDA.

Teaser check

Anonymity100/100
Blind

No names, places, dates, contact details or exact counts found in your text. Read it once more as a competitor would.

Buyer readiness100/100
Buyer-ready

Every screening field a buyer looks for is covered: scale, growth, profitability, revenue quality, concentration and rationale.

This tool generates a draft only. It is not an offer, solicitation or marketing document for any business. Before sharing information about a company with third parties, take advice on confidentiality, NDAs and any applicable securities or financial promotion rules.

How to write a blind teaser that gets NDAs signed

What is a blind teaser?

A blind teaser is a one-page, anonymous profile of a company that is for sale or raising capital. You may also see it called an investment teaser, an anonymous profile, a blind profile or simply a one-pager.

It is the first document a buyer sees. Its only job is to give a buyer enough to say "this fits our criteria" and sign a non-disclosure agreement. The company name, customers, location and exact figures stay behind that NDA.

What to include in an M&A teaser

Strong teasers follow the same six blocks. The generator builds each one from your inputs.

The six sections of a teaser
SectionWhat goes inHow it stays blind
HeaderCodename, "strictly private and confidential", sector and region tagsCodename unrelated to the company name
OverviewTwo or three sentences on what the business does and the deal soughtDescribe the category, not the product name
Investment highlightsThree to six reasons the business is attractiveAdvantages, not rankings or awards
Financial summaryRevenue, growth, EBITDA and marginRanges, not exact figures
Key factsBusiness model, recurring share, headcount, track record, concentrationBands such as "50-100 employees"
ProcessTransaction type, timing, NDA and how to respondDeal team contact, never a named founder

Blind teaser example

This is the overview the generator writes for the default B2B SaaS profile with ranges switched on:

Project Beacon is a B2B SaaS business headquartered in Western Europe, generating $10M–20M of annual revenue and growing 30–40% a year at a 20–25% EBITDA margin. 90–100% of revenue is recurring. The shareholders are seeking a sale of the company.

Load the e-commerce, IT services, manufacturing, healthcare services or growth-raise examples above to see how the teaser changes by sector and transaction type.

Teaser vs CIM vs management presentation

Each document earns the next step. The teaser is short and anonymous because it travels furthest.

Sell-side documents in order
DocumentLengthWhenIdentityPurpose
Blind teaser1-2 pagesBefore NDAAnonymousEarn a signed NDA
Information memorandum (CIM)30-80 pagesAfter NDANamedEarn an indicative offer
Management presentation20-40 slidesAfter first-round bidsNamedEarn a final offer
Data roomHundreds of filesAfter LOINamedConfirm the facts in diligence

How to write a teaser in six steps

  1. Pick a neutral codename with no link to the company, founders or town.
  2. Write one sentence on what the business does, using the category rather than the product name.
  3. Band the financials: revenue, growth, EBITDA and margin as ranges. Check your EBITDA first with the EBITDA normaliser (opens in a new tab).
  4. Choose three to six highlights buyers screen on: growth, margin, recurring revenue, diversification and the moat.
  5. State the transaction: full sale, majority, minority, growth capital or carve-out, and why now.
  6. Read it as a competitor would. If they could guess the company, remove the detail that gave it away.

How to keep a teaser anonymous

Most leaks come from small details, not the headline. Swap each one for a broader description:

Identifying details and blind alternatives
Instead ofWrite
Company or product nameCodename and category
City, state or exact countryRegion, e.g. "Western Europe"
Founding year"Over 10 years"
"1,214 customers""1,000+ customers"
Named customers or partners"Blue-chip industrial customers"
"The only provider of..."What the advantage does for customers
$12.4M revenue$10M-20M revenue

Exact numbers or ranges?

Use ranges. A buyer screening against a mandate of $5M to $50M of revenue only needs to know you sit inside it. An exact figure such as $12.4M can be matched to filings, press coverage or an industry database, especially in a niche sector.

The exception is a confidential, one-to-one approach to a single buyer already under NDA, where exact figures are fine. Toggle between ranges and exact figures above to compare. To see where your numbers sit against market pricing, use the SaaS valuation calculator (opens in a new tab) or the sector multiples.

Teasers for a sale vs a capital raise

A sale teaser leads with stability and profit: recurring revenue, margins, track record and a clean handover. A growth capital teaser leads with momentum: growth rate, unit economics, market size and what the new money will fund.

Pick the transaction type in step 5 and the overview, highlights and key facts adjust. For a raise, model dilution and investor returns with the capital stack builder.

Who receives the teaser, and when

The teaser goes to a curated list of strategic and financial buyers, not a mass mailing. The usual sequence is: buyer list, teaser, NDA, information memorandum, indicative offers, management meetings, letter of intent, then diligence.

Sending it too widely is the fastest way for staff, customers and competitors to hear about a sale. See how a controlled process runs on the process page, and decode the offers that follow with the LOI decoder.

Common teaser mistakes

  • Too long. Two dense pages read as an information memorandum without the NDA.
  • Too vague. "A leading technology company" with no numbers gives buyers nothing to screen on.
  • Identifying details such as a founding year, exact customer count or local award.
  • Numbers that will not survive diligence. Every figure must match the CIM and the accounts. Test your readiness with the QofE readiness assessment (opens in a new tab).
  • No reason for the transaction. Buyers trust a stated rationale more than silence.

Frequently asked questions

What is a blind teaser in M&A?
A blind teaser is a one-page, anonymous summary of a business for sale or raising capital. It describes the sector, scale, growth, profitability and the opportunity without naming the company, so buyers can decide whether to sign an NDA and receive the full information memorandum.
How long should a teaser be?
One page, two at most. A teaser exists to earn a signed NDA, not to answer every question. Anything longer starts to reveal identity and duplicates the information memorandum.
What should a teaser include?
A codename, a short business overview, three to six investment highlights, a financial summary of revenue, growth, EBITDA and margin, key facts such as business model, headcount band and customer concentration, the type of transaction sought and how to respond.
Should a teaser show exact financials or ranges?
Ranges are standard in a blind teaser. Bands such as $10M to $20M of revenue give buyers enough to screen against their criteria without letting competitors match the figure to a known company. Exact figures follow in the information memorandum under NDA.
Is a blind teaser confidential?
It is written to be shared before an NDA, so it must be safe if forwarded. That is why it is anonymous and labelled strictly private and confidential. Everything that could identify the company stays behind the NDA.
What is the difference between a teaser and a CIM?
The teaser is a one-page anonymous hook sent before an NDA. The confidential information memorandum (CIM or IM) is a 30 to 80 page document sent after the NDA, with the company name, detailed financials, customers, team and growth plan.
Who writes the teaser?
Usually the sell-side adviser or deal team prepares it with the owners, because it has to be accurate, anonymous and consistent with the information memorandum that follows. Owners can draft one themselves with a template like this to clarify the story first.
What is a project codename?
A neutral name, such as Project Harbour, used in place of the company name on every document and email in the process. It should have no link to the company name, sector, founders or location.
Can I use a teaser to sell a small business?
Yes. The format works from small owner-run businesses to large carve-outs. For smaller deals keep it simple: what the business does, revenue and profit bands, why it is attractive and why the owner is selling.
Is this teaser template free?
Yes. The generator, the PDF download, the text copy and the buyer email are free with no sign-up. Nothing you type is sent to a server: the teaser is built in your browser.