An operations control room with wall screens showing workflow dashboards, representing software embedded at the centre of a customer's daily work

Confidential acquisition search

Mission-critical vertical SaaS, owned for the long term

A permanent-capital software group is acquiring vertical software businesses with $1M to $20M in annual recurring revenue, where the product sits at the heart of how customers run their operations.

The group is industry and geography agnostic and has no fund clock. It looks for durable, sticky products built on genuine domain expertise. Share a short, non-confidential overview with Acquiry to check fit.

Mandate profile

A long-term owner for durable vertical software

Reference
AQ-0505
Sector
SaaS & software
Region
Global, geography agnostic
Last reviewed

Vertical software businesses with $1M to $20M in ARR sit in an awkward spot in the market. They are often too small for large private equity platforms, too specialised for horizontal strategic buyers and too valuable to their customers to be handed to just anyone.

This buyer was built for exactly that segment. It is a permanent-capital holding company that acquires and operates mission-critical vertical software, with no fund life and no exit date. It buys businesses to keep them, improve them and let them compound.

Its criteria are deliberately clear: software embedded in customer workflows, gross revenue retention of 90% or more, at least 70% recurring revenue and profitability or a clear path to it. Industry and geography are open. That transparency lets owners judge fit quickly and saves everyone time.

For founders, the appeal is a buyer that values what they have already built (loyal customers, domain depth, a product people depend on) rather than one that needs a new growth story to justify the price, or a resale a few years later.

Acquisition criteria

What this buyer is looking for.

Five criteria define this search. They are published openly so owners can self-assess in a few minutes before getting in touch.

  • $1M to $20M in ARR

    Annual recurring revenue in this range. Smaller businesses with exceptional retention and a clear niche are still worth a conversation.

  • Embedded in customer workflows

    Software customers depend on daily to operate: scheduling, billing, compliance, dispatch, records or production. It is the system they would struggle to run without.

  • Gross revenue retention of 90%+

    Customers stay and keep paying. Annual logo churn below 10% is the benchmark this buyer looks for.

  • Mostly recurring revenue

    At least 70% of revenue from subscriptions, maintenance or other contracted recurring fees.

  • Profitable or on a clear path

    Profitability is preferred. A business that is close to profitable, with a credible plan to get there, is also considered.

  • Close, but not an exact match? Tell us anyway.

    Share an overview

Target financial profile

The numbers this buyer type works to.

Typical ranges for this profile. Businesses outside a range are still assessed on their overall strength.

ARR
$1M to $20M
Recurring revenue
At least 70% of total
Gross revenue retention
90% or higher
Annual churn
Below 10%
Profitability
Profitable, or a clear path to it
Geography
Any country

Deal structure and terms

  • Permanent ownership

    Backed by permanent capital, so there is no fund clock and no planned resale. The business is acquired to be owned for the long term.

  • Continuity for customers and team

    The aim is to keep what works: the product customers rely on, the people who know the industry and the relationships that drive retention.

  • Structure agreed per deal

    Full sale or majority transactions, with consideration, timing and any founder transition agreed case by case. Your own lawyers and accountants advise you on the terms.

  • Clear, published criteria

    Because the buying criteria are stated upfront, owners can self-assess fit early and conversations focus on the business from the start.

What makes a relevant business

Who this buyer is a strong fit for

What sets a business apart for this buyer is evidence that its customers could not easily replace it, and that its team knows the industry inside out.

All of these are welcome

  • Any industry vertical
  • Any country
  • Founder-led, bootstrapped or investor-backed
  • Full sale or majority recapitalisation
  • Cloud SaaS or hosted software
  • Real domain expertise

    A product shaped by years of working inside one industry, with features that reflect how that market really operates.

  • Sticky, durable product

    Deep integrations, data that lives in the system and staff trained on it. These are the reasons customers renew year after year.

  • Clean retention data

    Gross and net revenue retention you can show by cohort. Strong numbers here speak louder than any growth projection.

  • Room to keep improving

    Pricing, product, adjacent modules or new geographies the business has not yet had the capital or bandwidth to pursue.

Market drivers

What keeps demand strong in mission-critical vertical saas, $1m-$20m arr.

  • Retention is the new growth

    Buyers increasingly pay for durable, predictable revenue over top-line growth. High-retention vertical SaaS is exactly that kind of asset.

  • An underserved deal size

    Businesses in the $1M to $20M ARR range have fewer natural buyers, so a dedicated, long-term acquirer for that segment is a valuable option.

  • Founder liquidity without a flip

    Owners can realise value without handing the company to a buyer that will resell it within a few years.

  • Scale benefits for small teams

    Security, compliance, payments and hiring are easier with a larger group's playbooks behind a small product team.

Information to share initially

A short overview is all it takes to start.

A short overview is enough to start. You can stay anonymous, and nothing is shared with the buyer until you agree to it.

Useful to include

  • What the software does and which industry it serves
  • Country or region
  • Current ARR, with currency
  • Share of revenue that is recurring
  • Gross revenue retention or annual churn, as far as you track it
  • Profitability today, or the path to it
  • Approximate team size
  • Whether you are considering a full sale, a partial sale or exploring options

Please keep back for now

  • Customer names or lists
  • Source code or technical documentation
  • Detailed pricing or contract terms
  • Sensitive documents or attachments

Anything more detailed is shared later, only once you have agreed what can be disclosed.

How it works

You decide what is shared, and when.

Nothing goes to the buyer automatically. Every step after the first happens only if there is potential fit and you are comfortable going further.

  1. 1

    Share an overview

    Send a short, non-confidential summary using the form. Anonymous is fine at this stage.

  2. 2

    Acquiry reviews fit

    We compare it with the published criteria and come back to you, usually with a few questions about ARR and retention.

  3. 3

    Agree what can be disclosed

    If there is potential fit, we agree with you what can be shared, and with whom. The buyer's identity is disclosed to you at this point, under confidentiality.

  4. 4

    Detailed discussions

    Deeper conversations with the buyer progress under a confidentiality agreement, at a pace that suits you.

Submit an opportunity

Think your business could fit AQ-0505?

Tell us a little about it. A short, non-confidential overview is enough, and you can leave the company name out. We review every submission ourselves and reply directly.

  • Reviewed by Acquiry, never sent to the buyer automatically
  • Anonymous overviews welcome
  • Owners and advisers both welcome
Your role

What you build, for whom, and your business model. No customer names needed.

Customer types

Broad figures are fine. Please include the currency and period, e.g. revenue for FY2025 in USD.

A full sale, a partial sale, or simply exploring options.

Your overview goes to the Acquiry team only, via our secure form provider. It is never forwarded to the buyerwithout your agreement. By submitting you agree to our Terms of Service.

FAQ

Before you send anything.

What is permanent capital?

Money that is not tied to a fund with a fixed life. The buyer can own a business indefinitely, so there is no pressure to resell it in three to seven years the way a typical private equity fund would.

My ARR is just under $1M. Should I still get in touch?

Yes, if retention is strong and the product is clearly mission-critical in its niche. The range is a guide, not a hard cut-off.

We are not profitable yet. Is that a problem?

Not necessarily. Profitability is preferred, but a business with a clear, credible path to profitability is also considered.

How do you measure gross revenue retention?

Revenue kept from existing customers over a year, before any upsell, divided by what those customers paid at the start. If you track logo churn or net retention instead, share that and we will work from it.

Does the buyer only invest in certain industries?

No. It is industry and geography agnostic. What matters is that the software is deeply embedded in how its customers work.

Can I submit anonymously?

Yes. Company name and website are optional. A description of the software, its industry, ARR, recurring share and retention is enough for us to judge potential fit.

I am an adviser. Can I introduce a client?

Yes. Choose adviser as your role and describe the business without naming it if you prefer. We are happy to work alongside existing advisers.

When do I learn who the buyer is?

Once there is potential fit and you have agreed to continue. We disclose the buyer's identity to you under confidentiality before any introduction is made.